An expert in pharmacy hair care for over 20 years, Laboratoires Elcéa have the demands of women close to the heart of their concerns and develop colours that reveal the natural beauty of hair in an entirely safe way.

Elcéa Coloration Experte is a range of high tolerance permanent colours that is broken down into 18 radiant shades, specifically formulated to meet the expectations of all women:

  • Grey hair
  • Dull/lifeless hair
  • Hair damaged by colouring
  • People allergic to ammoniac, resorcinol or PPD
  • Sensitive scalp or fragile hair

The hair fibres are preserved, your hair has never been so full of health.


Elcéa has been formulated by hair care experts.


  • Unpleasant smell
  • Allergic reaction
  • Risk of skin and eye irritations


  • Very controversial
  • New cosmetics regulations in 2013


  • Strong allergen


The colour kit contains:

  • 1 tube of light cream: with light reflecting pigments
  • 1 applicator bottle containing creamy revealing milk, which allows for the even spread of the colour
  • 1 revitalising conditioner with hibiscus milk, which is delicately fragranced and enriched with UV filters. This forms a protective shield that ensures the radiance of the colour, protects the softness of the hair and makes combing easy
  • 1 pair of gloves
  • 2 protections for glasses temples
  • 1 pre-cut case that holds the revealing milk during the application time and thus avoids splashing in your bathroom

The advantages of Elcéa Coloration Experte:

  • Elcéa Coloration Experte respects the scalp hair fibre
  • A shiny colour that covers 100% of grey hair from 1st use
  • Very long-lasting colour
  • Radiant, healthy hair protected from outside attacks (UV, pollution, etc.)
  • An applicator nozzle to make even spreading of the colour from the roots to the ends easier
  • A creamy colour cream with a pleasant smell that does not run
  • An exclusive loyalty offer


Noreva (Parent Company)

Present in some 65 countries, Noreva is a French brand which represents some 105 products, developed by a group of dermatologists, passionate about studying the skin and complexities, thereafter, decided to create the Noreva dermatological laboratories in the 1980s.

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